The 2024 Golden Globes ceremony, which aired on CBS for the first time, garnered significant attention, despite facing criticism and a change in network. The event saw a remarkable 50% increase in viewership compared to the previous year, with a total of 9.4 million viewers, according to Nielsen ratings.
Key Takeaway
The 2024 Golden Globes, despite facing controversy and a change in network, achieved record-breaking viewership, signaling a significant triumph for the event.
Positive Reception and Streaming Milestones
Despite mixed reviews, the Golden Globes became the second-largest live-streamed special on Paramount+ and marked the largest live-streaming audience for CBS since the previous year’s Grammy Awards. The transition from NBC to CBS marked a significant shift for the event.
Factors Contributing to the Surge
The surge in viewership can be attributed to several factors, including the success of notable films such as “Barbie” and “Oppenheimer,” as well as the immense popularity of Taylor Swift’s ‘The Eras Tour.’ Additionally, the preceding NFL games on CBS likely contributed to the increased viewership.
Controversy Surrounding the Ceremony
While the event faced criticism, particularly regarding the hosting by Jo Koy and certain remarks made during the ceremony, the substantial increase in viewership indicates a resounding success for the Golden Globes.
